Get Familiar Issue #01: Carhartt WIP

Get Familiar Hip-Hop Magazine Issue 01 Sampa The Great Image

For Get Familiar Magazine's debut edition, we were granted the opportunity to partner with Carhartt WIP, Europe's leading streetwear-inspired workwear brand (twin of its corresponding older American sibling: Carhartt). In the form of an exclusive advertising-partnership both brands joined hands to introduce to Europe, its newly birthed hip-hop magazine.

European Distribution
Get Familiar Magazine Issue #01 was exclusively available for paying customers at select Carhartt WIP retail locations throughout Europe. Select retail locations included the following cities: Amsterdam (the Netherlands), London (United Kingdom) and Paris (France).

Exclusive Advertisement Placement
Carhartt WIP received prime advertisement real estate in Get Familiar's first issue, exclusively: the only brand permitted to place an advertisement.
GET FAMILIAR HIP-HOP MAGAZINE ISSUE 01 CARHARTT WIP ADVERTISEMENT